000 | 02299cam a22004217a 4500 | ||
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001 | 13892982 | ||
003 | OSt | ||
005 | 20160922204728.0 | ||
008 | 050308r20041971enka b 000 0 ger d | ||
010 | _a 2005297005 | ||
015 | _aGBA4-Y8393 | ||
020 | _a0714844039 | ||
035 | _a(OCoLC)ocm56092483 | ||
040 |
_aJBU _cJBU _dCPL _dUKM _dOCLCQ _dDLC |
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041 | 0 |
_ager _afre _aeng |
|
042 | _alccopycat | ||
050 | 0 | 0 |
_aNC1810 _b.M8 2004 |
100 | 1 |
_aMüller-Brockmann, Josef, _d1914- |
|
245 | 1 | 0 |
_aGeschichte des Plakates = _bHistoire de l'affiche = History of the poster / _cJosef und Shizuko Müller-Brockmann. |
246 | 3 | 1 | _aHistoire de l'affiche |
246 | 3 | 1 | _aHistory of the poster |
246 | 1 | 4 | _aPlakat, affiche, poster |
260 |
_aLondon ; _aNew York : _bPhaidon, _c2004. |
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300 |
_a244 p. : _bil. |
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500 | _a1° ed.: Zürich : ABC-Verlag, 1971. | ||
505 | _a"Originally published in 1971, this seminal study is clearly written and richly illustrated. Now reprinted by Phaidon, History of the Poster is an essential read for anyone intrigued by this most modern medium. The book presents a richly extensive collection of posters, ranging from the late nineteenth century to the early 1970s, when the book was published for the first time. Conceived, written and designed by one of the best and most influential poster designers of the twentieth century, the book defines the nature of a poster and indicates the laws of designing it. The authors define and describe four fundamental conceptions of the poster, analysing the function-type of each and presenting an array of methods used to capture the attention of the viewer." | ||
546 | _aTextos en alemán, francés e inglés. | ||
610 | 0 |
_91985 _aColección Mosqueda |
|
650 | 0 |
_aPosters _xHistoria |
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650 | 0 |
_aPublicidad _91285 |
|
650 | 0 |
_aArtes gráficas _9795 |
|
650 | 0 |
_aDiseño gráfico _93 |
|
700 | 1 |
_aYoshikawa, Shizuko, _d1934- |
|
856 |
_uhttp://www.phaidon.com/store/design/history-of-the-postergeschichte-des-plakateshistoire-de-laffiche-9780714844039/ _zVer información en línea brindada por el editor |
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906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
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942 |
_2ddc _cLIB |
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955 |
_aps07 2005-03-08 z-processor to ASCD _ajk00 2005-03-10 _ajk00 2005-03-11 _cjk88 2005-03-24 (jk09) |
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999 |
_c742 _d742 |